Government budget cuts for non-profits lead to creative advertising. With the cost of newspaper and tv ads high, many non-profits have turned to direct mail, advertising speciality, and promotional products. It is an effective, yet budget friendly way to continue to get their message out.
Wal-Mart targets 100% compliance in its new “must arrive by date” (MABD) program.
Wal-Mart will apply an invoice deduction equal to 3% of the cost of goods for shipments arriving before or after the 4 day MABD. This is only applicable to suppliers who fall below 90% performance threshold for 1 month.
YRC developed this program in 2004 garnering K Mart and Target as clients.